In the first post of this blogging time management series, I talked about the main question. This post is about the main hurdle.
The thing that impedes good blogging time management is listening to the shoulds.
I should work on my SEO.
I should write an ebook.
I should respond to all my comments.
I should answer all my emails.
I should move to WordPress.
I should take advantage of every marketing opportunity that comes my way.
I should be on Facebook and Twitter and Pinterest and Google+ and LinkedIn and…
I should fix all my broken links.
I should post more.
I should write better.
I should learn how to take better pictures.
I should. I should. I should.
The shoulds cause so. much. stress. for bloggers.
I know because I get the emails, but I also know because I struggle with the shoulds myself.
Let me just say, no, you shouldn’t. If you do, you’ll keel over. It may look like everyone else is doing all those things, but I assure you, they aren’t (or they have hired help). It is physically impossible for one human being to do all the shoulds. There just isn’t enough time in the day.
Accept that you will miss things
Lots of things. Lots and lots and lots of things. More things than you even realize you’re missing.
It’ll all happen all over again tomorrow.
I’ve said many, many times that blogging is a marathon, not a sprint.
A sprinter is extremely focused on every ounce they wear, every step they take, every breath they breathe. They can do that because their race will be over in seconds.
A marathoner looks at the big picture, settles into a good rhythm, thinks strategically. They can do that because they’ve got a while to work it out.
A sprinter who runs like a marathoner won’t win. A marathoner who runs like a sprinter won’t win.
Bloggers often realize they’re running a marathon but they act like they’re running a sprint.
That makes it hard to win.
Give yourself permission to operate outside of the shoulds.
Be free. This should be fun!
Be selective. Do just what you want!
Be you. You’re better that way.