Updated April 29, 2016
If you want to share Amazon affiliate links on Facebook and Twitter, you can do so easily easily with just a few clicks. Of course, don’t forget to disclose properly and on Facebook, don’t forget to tag! (More on that below.)
Not sure what an affiliate link is?
How to share Amazon affiliate links on Facebook & Twitter
1. Make sure you’re logged in to Amazon Associates. (You can sign up for the Amazon Associates program here, if eligible.)
2. Go to the product page of the item you want to share on Amazon like I did below for my ebook, Tell Your Time (affiliate link). At the top, you’ll see a gray-ish bar called the SiteStripe.
If you don’t see the SiteStripe, visit your settings here.
3. To share quickly on Facebook or Twitter, simply click the appropriate logo. You’ll get the standard sharing window for Facebook or Twitter. The Twitter share box is pretty straightforward. For Facebook, make sure you specify if you want to share it on your Page or on your personal Profile (if you choose Page, make sure to indicate the correct Page):
4. Type any commentary. Also add indication that it’s an affiliate link, according to FTC regulations. I explain those here.
Update: Can I share affiliate links on Facebook?
This is a question asked often, especially since the changes in Facebook’s Branded Content policy as of April 2016.
I contacted Facebook directly on April 29, 2016.
Here are the questions I asked in the conversation. I took these snippets from screenshots of our chat. (I did remove inconsequential chit chat like “Wow, there’s a lot of crazy information floating around out there among bloggers who want to post affiliate links on their Pages!”)
Q: I have an unverified Page…Can I paste an Amazon affiliate link into a post on my Page?
Q: So using Amazon’s Site Stripe to grab my affiliate link to use in my Page posts (with proper disclosure, of course) does not go against FB’s new Branded Content policy?
A: No, it does not. Branded Content would be like trying to sell a Starbuck’s Gift Card, that would be against our Policy, because the item belongs to Starbucks, and another person or company is trying to sell their product/brand.
Q: Sure, but just to be clear, it’s OK to use my affiliate links (Amazon or otherwise) in my posts. I just have to have (a) proper disclosure and (b) I must tag the company? Is that correct?
Q: Is it OK if I share our conversation with my readers?
A: That’s fine, I can send you a copy of our Chat within the email as well!
Update 2: Waiting on more specific answers from Facebook
I have contacted Facebook once more after hearing more questions. I will update again when I hear back. These are the questions I asked in my email:
Q: Can I post sponsored content on my Page? If so, what do I need to include with it (disclosure, tag, etc.)?
Q: Can I link to sponsored content on my blog? If so, what do I need to include with it (disclosure, tag, etc.)?
Q: Do I need to worry about getting verified if I want to use Facebook to share sponsored content?
On May 1, I received a reply. Unfortunately, the questions were not clearly answered so I contacted them again via Live Chat and I re-asked the questions above. I did my best to get direct answers but again, it seems even internally, the policies are not 100% clear with regards to these circumstances.
This time, I was asked not to share the contents of my chat as a chat is considered private and for personal use only. So, to keep on this side of the law, LOL, I won’t share the transcript of the chat. Instead, I will share with you what I’m going to do as a result of my chat.
- I will not post sponsored content directly on my Page as my Page is not verified with a blue badge.
- If I publish a post on my own site and that features 3rd-party content (i.e. review, giveaway, sponsored post), I will share that link on my Facebook Page very carefully and sparingly. I will watch to see if that post gets flagged by the Policy Team as being against the TOS.
- If such a Facebook Page post does get flagged, I will consider appealing the decision.
- I will try to get verified. Again. This time, I may try submitting different documents with which to get verified.
- I might consider changing my Page’s category to see if that might help my Page get verified. To do this click the “About” tab on your Page. Hover over the “Category” line under “Page Info.” Click “Edit.” Choose the appropriate category.
Next, boost your affiliate sales
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